Digital Marketing Insights
How to Use Squarespace Analytics
So, you’ve launched your site – now what? If Squarespace Analytics looks overwhelming, you’re not alone. Don’t worry, we’ve been there too and will help you start with confidence!
How to Update the Mobile Layout of Your Squarespace Website
In today’s mobile-first world, having a responsive, user-friendly mobile layout is crucial for the success of your website. Did you know that more than half of all web traffic comes from mobile devices?
Elevate Your Website’s Presence
First impressions matter. Your website’s favicon and social sharing image play a crucial role in how your site is presented across different platforms. Here's a step-by-step guide to ensure your website stands out and looks professional both in browser tabs and when shared on social media.
How Do I Update Metadata on My Squarespace Pages for Better SEO?
When it comes to getting your website noticed by search engines, the details matter. One of the most effective yet often overlooked ways to boost your site’s visibility is by updating the metadata on each of your individual pages. In this post, we’ll look at why metadata is crucial for your SEO strategy, how to update it on Squarespace, and which pages need your attention.
The Importance of Adding Alt Text to Your Images on Squarespace
When it comes to optimizing your website for search engines and accessibility, adding alt text to your images is a crucial step that often gets overlooked. In this post, we'll break down why alt text is important, how it benefits your site, and provide a simple guide on how to add it to your images.
How to Make a 301 Redirect – and Why!
Keeping your website running smoothly requires more than just great content and a sleek design. It’s also about managing the technical aspects that keep visitors engaged and search engines happy. One essential tool in your web management toolbox is the 301 redirect. But what exactly is it, and why is it so important?
Does Embedding Videos Affect Website Speed?
One thing that can really impact load times is videos, so let's dive into how they affect your Squarespace site and what you can do about it.
Maximizing Your Online Presence
Having a strong online presence is crucial for the success of small businesses. Search Engine Optimization (SEO) is the key to improving your visibility on search engines like Google and attracting more potential customers to your website. In this comprehensive guide, we'll explore essential SEO tips tailored specifically for small businesses, helping you navigate the complex world of online marketing and achieve lasting success.